As people have become accustomed to spending most of their time at home, OTT revenue models or OTT platforms are responding to the increasing use of home media. Also, popular revenue channels just like ad-supported video streaming revenue on demand or AVOD is one of the important models that will work for operators and is a great way to monetize your VOD platform. Of course, it’s also said to be a staple among other monetization strategies.
Now let’s get to know it.
What is AVOD
VOD, or video on demand, is any content distribution platform that allows viewers to choose when, where and how they want to watch media.
In other words, they can simply click on a link and start watching the video. For example, if you click on the embedded YouTube video below and start playing it, you are experiencing video on demand at its most basic level.
Video on demand (VOD) is a technology that allows video content, such as movies and TV shows, to be delivered directly to individual customers for immediate viewing. Subscription services like Netflix and Amazon Prime allow users to pay a monthly fee to stream video.
Video-on-demand (VOD) is a trend that is here to stay.
Experts predict that the industry will grow by billions of dollars as more and more households switch from cable to online streaming services.
There’s a lot of money to be made for content creators – but only if you launch your subscription service and OTT video site on the right VOD platform.
VOD platform providers allow you to stream and sell video content through subscriptions, rentals or purchases.
The significance of advertised video-on-demand
VOD services such as Netflix, Amazon Prime and Hulu are excellent examples of how video-on-demand platforms work. People who pay for these services get access to hundreds (if not thousands) of TV shows in exchange for a monthly subscription fee.
Unlike YouTube, which is an entirely ad-based video-on-demand (AVOD) model, VOD systems typically offer a variety of monetization options for content creators.
1.Subscribers pay a monthly fee to access your growing library of video content through subscription video on demand (SVOD).
2.Customers purchase individual videos, such as new releases or exclusive content, through Transactional Video on Demand (TVOD).
3.Ad-Based Video on Demand (AVOD). Viewers enjoy your content for free in exchange for watching ads (generating revenue for you).
For the modern consumer, it’s no longer enough to be satisfied with whatever content is currently on TV. Today’s viewers expect to be able to watch what they want, whenever they want, and the VOD platform allows them to do so.
To watch a specific title, simply open the VOD app on their phone, TV or computer, select the show they want to watch, and wait a few seconds for the video to load.
Conclusion
Thanks to the Video on Demand (VOD) streaming service platform, people can watch videos at any time and from any location.
If you want to start VOD? Xmediatv is one of the best services in the VOD solution market.